Illustrated Thoughts
& Works From
Digital Creative
Henry Soon

The 40s are the new 30s I guess. On to new adventures.

from @mujiri

Showcase

• Mighty Jaxx // Tiny Tina & Butt Stallion

  

• Mighty Jaxx XPeng // Dissecting The Future

  

• Sofy // Pocket Magic Transformation

  

• Sofy Night Use // The Dream Bureau

  

• Adidas Olympics // Three Fingers

  

• Lipton // The Good Taste Mini Teahouse

  

• NowLab // The Bravest Fridge

  

• Huawei Y Series // Y Not?

  

• Ray of Hope // Visual Identity

  

• Bellagio Shanghai // Live The Show

  

• Adidas // Not Made For Normal

  

• Adidas Terrex // Live Without Limits

  

• Adidas SHHM // Start From Here

  

• Bellamy's Organics // My Number 1

  

• Adidas Techfit // Start From Strong

  

• Windows 8 // Honestly

  

• Daimler's Car2Go // Love2Go

  

• National Library Board // Imagination

  

• DIGI // 360 Concept Store

  

• SK-II // Official TMall Shop

  

• CAR Inc. // Garage

  

• Drink On! Mobile App

  

• Budak Pantai // Website Design

  

• The Predictorama

  

ABOUT

Design is a plan for arranging elements in such a way as best to accomplish a particular purpose
Charles Eames

hello,
I'm Henry Soon, a creative from the island-country of Singapore and currently I'm pushing the envelope of creativity at collectible company, Mighty Jaxx.

a little more about me,
I graduated from the National University of Singapore with a Bachelor of Science in Real Estate. However a burning passion for design and late nights coffees led me to create my first portfolio upon graduation, which landed me my first design job at a small web shop.

Since then, I've been working my way up as an digital creative in start-ups and various agencies, picking up skills and knowledge which would hopefully serve to turn me into a better creative.

on design,
I believe great creative works begin from a single strong insight. Whether it is to articulate a point, to solve a problem or just to stir the emotions, I strive to always keep that in mind and make sure that the layers I add to the work helps to enhance and not dilute it.

I'm heavily influenced by the craftsmen of the early days and the makers of todays, where the simplicity of their works belies the strength of the thinking behind the piece, which is something I hope to emulate in my works.

favorites ♥ :

• Big Spaceship
• Party Japan
• ustwo
• Johnson Banks
• Pentagram Design
• Wieden+Kennedy

• Chris Glass
• Kevin Cornell
• Matthew Woodson
• Michael Lebowitz
• Seth Godin
• Stefan Bucher
• Shaun Inman
• Tina Roth Eisenberg

• A List Apart

• Linkedin - Curriculum vitae
• Instagram - Photography Works
• Instagram - Illustration Works