Brief
In our lives, we all have goals that drive us forward. From trying to do reps every morning to finally running in the Tokyo Marathon — our goals show us the direction forward. But being human, we are often daunted by the magnitude of the journey, and perhaps this is why our goals fall by the wayside.
Concept
The thing is, every accomplishment begins with a single step. Perhaps it is taking the stairs instead of the lift. Or waking up early for a morning run. Or simply getting your first pair of running shoes. Because with that first step comes the next and then another — until next thing you know, you are crossing the finishing line. Start From Here.